Visitor Guide

Seaside, Florida

The iconic 30A town featured in The Truman Show. World-class dining, boutique shopping, and the most charming beach community on the Emerald Coast.

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About Seaside

The Town That Started It All

Seaside isn't just a beach town — it's the town that launched a movement. Founded in 1981 by Robert and Daryl Davis, Seaside was one of the first New Urbanist communities in the United States. Its design philosophy — walkable streets, front porches, mixed-use buildings, and human-scale architecture — has been replicated around the world.

The town gained worldwide fame as the filming location for “The Truman Show” (1998), and it's easy to see why the filmmakers chose it. The pastel-colored cottages, white picket fences, and perfectly manicured town green create a setting that feels almost too perfect to be real.

But Seaside is very real, and it's the beating heart of 30A. The town center buzzes with activity — from the famous Airstream food trucks to live music at the amphitheater to boutique shopping along the streets. After dark, a beach bonfire near Seaside is the perfect way to end the day.

Seaside, Florida rooftops and architecture

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Things to Do in Seaside

From Airstream food trucks to sunset bonfires, Seaside packs more character per square foot than anywhere on 30A.

Beach Bonfires

Gather around a fire on the beach with luxury seating, s'mores, and tiki torches. The most popular evening activity near Seaside.

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Airstream Food Trucks

Seaside's iconic Airstream Row serves everything from grilled cheese and crepes to fresh juice and BBQ. A 30A institution.

Bud & Alley's Rooftop

The most iconic restaurant on 30A. Rooftop sunset views, fresh Gulf seafood, and craft cocktails since 1986.

Seaside Amphitheater

Free live music, movie nights, and community events throughout the year. Check the calendar for what's playing during your visit.

Boutique Shopping

Browse curated shops along the town center — resort wear, local art, home goods, books, and specialty gifts.

Bike the 30A Trail

Rent a bike and ride the Timpoochee Trail to neighboring WaterColor, Grayton Beach, or all the way to Rosemary Beach.

Dining

Where to Eat in Seaside

Seaside's dining scene is the best on 30A — no question. Bud & Alley's has been the anchor since 1986, serving fresh Gulf seafood with legendary rooftop sunset views. Great Southern Cafe offers upscale Southern comfort food from the team behind the original Seaside dining scene.

But the real magic is Airstream Row — a collection of vintage Airstream trailers converted into food trucks. The Meltdown serves gourmet grilled cheese, Frost Bites has shaved ice, and Raw & Juicy offers cold-pressed juices and smoothies. It's casual, fun, and uniquely Seaside.

For a special dinner, Pescado Seafood Grill & Rooftop Barserves upscale coastal cuisine with Gulf views. And don't miss Dawson's Yogurt — the frozen yogurt spot that's been a Seaside tradition for decades.

Evening Activity

Beach Bonfires Near Seaside

After dinner at Bud & Alley's, walk down to the beach for a private bonfire. Luxury seating, s'mores, tiki torches, and the sound of the Gulf. All permits included.

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Seaside, Florida FAQ

Is Seaside, Florida the town from The Truman Show?

Yes! Seaside, Florida was the primary filming location for the 1998 movie "The Truman Show" starring Jim Carrey. The town's pastel-colored cottages, white picket fences, and picture-perfect town center served as the fictional town of Seahaven. Many of the buildings seen in the film still stand today and are a popular attraction for visitors.

What is there to do in Seaside, Florida?

Seaside offers world-class dining, boutique shopping, live music and events at the amphitheater, the famous Seaside food trucks (Airstream Row), beach activities, biking the 30A trail, and beach bonfires. The town hosts regular farmers markets, art festivals, and community events throughout the year.

Where is Seaside, Florida located?

Seaside is located in the center of Scenic Highway 30A in South Walton County, Florida. It's between WaterColor to the east and Seagrove Beach to the west. Seaside is approximately 20 miles east of Destin and 30 miles west of Panama City Beach. The nearest airport is Northwest Florida Beaches International Airport (ECP), about 35 minutes away.

What are the best restaurants in Seaside?

Top dining in Seaside includes Great Southern Cafe (Southern coastal cuisine), Bud & Alley's (30A's most iconic rooftop restaurant), The Meltdown on 30A (gourmet grilled cheese), and the famous Airstream Row food trucks serving everything from crepes to BBQ. Raw & Juicy offers healthy options, and Dawson's Yogurt is a local favorite.

Can you have a bonfire on Seaside beach?

Yes! Beach bonfires are available on the beaches near Seaside. It's Lit PCB provides full-service bonfire experiences with luxury seating, s'mores, tiki torches, and a dedicated attendant. We handle all permits — just walk down to the beach and enjoy. Call (850) 361-8078 to book your Seaside bonfire.

Is Seaside worth visiting?

Absolutely. Even if you're not staying in Seaside, it's worth a visit for the dining, shopping, architecture, and atmosphere. The town center is walkable and charming, the food trucks are legendary, and the beach is beautiful. Many visitors staying elsewhere on 30A bike over to Seaside for dinner or an afternoon of exploring.

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Experience Seaside

The most charming town on 30A. Make your visit unforgettable with a beach bonfire.

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Our Locations

Beach Bonfire Locations We Serve

From Panama City Beach to Santa Rosa Beach, we bring premium bonfire experiences to every community along Florida's Gulf Coast.

Seaside, Florida

The Town That Started It All

Things to Do in Seaside

Beach Bonfires

Airstream Food Trucks

Bud & Alley's Rooftop

Seaside Amphitheater

Boutique Shopping

Bike the 30A Trail

Where to Eat in Seaside

Beach Bonfires Near Seaside

Seaside, Florida FAQ

Request Your Beach Event

Experience Seaside

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